316: Self-Love, Imposter Syndrome, and Visibility for Women Over 40 with Alyson Williams
In this Hot Seat Coaching episode, Lori guides Alyson Williams through a series of coaching strategies designed to help midlife […]
Marketing and Messaging
315: How to Engage and Invite Clients Without Feeling Salesy
If you’re showing up consistently in your business but still not seeing the traction you deserve, this episode is for
313: You Can’t Convert Who Can’t Find You: How Clients Really Discover You
If you’re showing up online, posting consistently, and still hearing crickets, this episode is for you. You may not have
310: Uplevel + Expand – Sustainable Growth for Midlife Entrepreneurs
If your business feels “fine” but not fulfilling, you might be stuck in what Lori calls the Uplevel Gap –
309: Simplify First, Then Strengthen – Trim + Refine
Most midlife entrepreneurs think growth means adding more. More offers. More platforms. More moving parts. But real growth starts by
308: Stop Saying “I Help” – How to Speak Like the Expert You Are
How many times have you introduced yourself with “I help people…”? It sounds friendly, but it’s also one of the
305: When Your Clients Do the Talking: The Power of Testimonials
Today’s clients don’t want a pitch – they want proof. In this episode, Lori shares why testimonials are the modern
298: Stop Reinventing – Start Re-aligning: Why Your Business Might Just Need a Tune-Up, Not a Total Tear-Down
If your go-to solution for business friction is to scrap it all and start fresh, you’re not alone – but
291: The Real Value of What You Do: Pricing for Transformation, Not Time
You didn’t start your business to undercharge and feel undervalued. But too many entrepreneurs price their services based on time,
287: The Blog is Back: Why Long-Form Content Still Wins in 2025
Blogging isn’t dead—it’s evolving. In this episode, Lori shares why blogging still matters in 2025 and how one strong post