321: Visibility Doesn’t Convert (Authority Does)
If you’re showing up everywhere but the phone isn’t ringing, you don’t have a visibility problem – you have an […]
Podcast
320: Stop Treating Your Podcast Like “Visibility” and Start Using It to Land Clients
Downloads are a vanity metric if your podcast doesn’t drive conversations with the right people. Lori coaches Tanja Horan on
319: Why Client Retention Matters More Than Reach
If your business feels like it’s working but still harder than it should, the problem may not be your marketing.
318: Why Referrals and Returning Clients Create Sustainable Business Growth
You don’t need more leads. You need a business that stops resetting itself every few months. In this episode, Lori
317: Convert and Client Experience: The Trust-Building Stages After the Sale
Most businesses don’t stall before the sale, they stall after it. In today’s episode, Lori continues the Client Journey Series
316: Self-Love, Imposter Syndrome, and Visibility for Women Over 40 with Alyson Williams
In this Hot Seat Coaching episode, Lori guides Alyson Williams through a series of coaching strategies designed to help midlife
315: How to Engage and Invite Clients Without Feeling Salesy
If you’re showing up consistently in your business but still not seeing the traction you deserve, this episode is for
314: Connection Is the New Currency
Getting noticed online is not the same as creating connection. In this episode of the Midlife Business Academy, Lori Lyons
313: You Can’t Convert Who Can’t Find You: How Clients Really Discover You
If you’re showing up online, posting consistently, and still hearing crickets, this episode is for you. You may not have
312: Stop Selling to Strangers – Putting the Trust Factor in Your Business
If you’re not getting enough clients, it’s probably not your offer – it’s your audience’s trust level. In this episode,